Fidelity Bank is excited to introduce Fid, a friendly golden retriever who will serve as the Bank’s brand ambassador and “Banking’s Best Friend”.
Created to reflect Fidelity Bank’s commitment to being Right By You, Fid will help engage with customers, associates, and communities through financial education, community involvement, and Bank initiatives. Whether he’s sharing helpful financial tips, supporting community events, recognizing milestones, or highlighting products and services, Fid’s mission is to build relationships and help customers feel confident and supported throughout their financial journey.
Fid will appear across Fidelity Bank’s website, social media, educational materials, branch promotions, community events, and internal communications.
Like Fidelity Bank, Fid believes being a good neighbor means showing up, lending a helping paw, and putting people first. He understands that every journey is unique and that having a trusted partner can make all the difference.
Follow along with Fid by visiting Fidelity Bank online or connecting with us on social media.
